From JaySanProduction via tenor

Why TikTok made its user so obsessive? The AI Algorithm that got you hooked.

Catherine Wang
Towards Data Science
11 min readJun 7, 2020

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Tick Tok is taking the world by storm. According to Sensor Tower, the short video app has been downloaded more than 2 billion times globally on the App Store and Google Play. What’s the magic behind this sensational App that got you so obsessive? Not surprised, the answer is ML backed Recommendation Engine.

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Seeing the world through Political, Economic, Technological, and Cultural lens.👓 AI Practitioner who is trying to avoid the “black-box” futurism thinking 🦄