The Lift Curve: Unveiled

Another [AWESOME] way to evaluate classification algorithms

James Thorn
Towards Data Science
7 min readJan 2, 2020

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The goal of this post is to explain what the Lift curve is, how it can complement other classification evaluation techniques like the ROC curve, and how it can be used to compare different models.

If you don’t know what the ROC Curve is, you can find a great post explaining all about it here. It

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