Up Your Game in Social Media Sentiment Analysis

Understand how your customers feel about your products and services

Brian Roepke
Towards Data Science
6 min readJan 2, 2022

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Photo by Belinda Fewings on Unsplash

What is Sentiment Analysis?

Sentiment analysis helps understand the tone of text data, positive, negative, or neutral. Capturing sentiment can help organizations better understand the Voice of Customer (VOC) and even direct…

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I am a Data Science and Analytics leader for a large cloud platform. I have a BSc in Data Analytics and share easy-to-consume stories with working code.