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How to Get the Most out of GrowthBook

An open source approach to streamlining A/B testing

Matt Crooks
Towards Data Science
6 min readJul 26, 2022

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GrowthBook is an open source tool for AB testing offering both feature flagging functionality and analysis tooling. The analysis tooling, which is the focus of this article, sits over the top of your data warehouse and interacts through SQL queries with any existing data you’re collecting on your users. This…

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