DATA VIZ

How to Choose the Right Colors for Data Visualizations

The power of color applied to decision making when creating impactful graphs

Marie Lefevre
6 min readOct 22, 2021

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In essence, what is a graph made of? Shapes, lines and bars, probably. Some text elements, definitely. Figures, maybe. But most importantly: colors. Whether you choose a black and white design or a…

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Data Strategist. Contributor @ Towards Data Science. Sharing tips and lessons learned along my data science journey!