Bayesian Price Optimization with PyMC3

PyMC3, Killer Visualizations, and Probabilistic Decision Making

Jake
Towards Data Science
5 min readDec 8, 2021

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Credit: Pexels.com

In this article, we’re going to explore price optimization from the Bayesian perspective. So what is price optimization?

It’s optimizing the price of a good or service given costs and revenue. Revenue is generally subject to the “demand curve,” which is simply a…

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