A Practical Machine Learning Guide

Churn prediction of bank customers from EDA to model evaluation.

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Towards Data Science
9 min readSep 6, 2020

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Churn prediction is a common use case in the machine learning domain. If you are not familiar with the term, churn means “leaving the company”. It is very critical for a business to have an idea about why and when customers are likely to churn. Having a robust and accurate churn prediction model helps businesses to take action to prevent customers from leaving the company.

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